Internet Technology

INTERNET TECHNOLOGY, MARKETING, AND SECURITY Dr George Reeley BUS 508 Contemporary Business concession # 4 Introduction: In todays world(prenominal) economy, in order to gain customers and provide relevant information, close firms rely on the earnings as their promotional implement. Firms and quite a a littles use their wind vane orders to communicate with their customers. This has been an sound tool despite the risks involved. Besides victimization their own meshwork sets, most firms as well depend on amicable networking sites like Face-book, Twitter, My-space, etc. to lodge connected with their customers. There is no doubt about the event that many firms have to ken with security breaches despite all the efforts and technical tools those firms are using to prevent internet dupery due to technological advancement. In this paper, I have selected Sony as a major stool that markets and sells through its electronic network site. Here, I result describe the stools web site in four (4) areas. I will begin by looking into its product information, impinging information, customization of products for customers, and customer information at buy. I will bring forward describe the corporations internet marketing strategies and competitory advantages its web site provides.

I will also study the corporations seclusion and security policy and its solution to security breach. Finally, I will recommend and provide precept for two (2) methods or tools the corporation could use to ensure greater security for its customers. Products Information: Sony slew has tried to dev elop its web site to attract customers to pu! rchase its products. The firm also provides alert information on its web site about versatile products and has also included the enumerate of different categories of products that the company offers. For instance, in the Product Information page, the items are segmented according to interests so that if someone enters the web site for the purpose of playing games online, he or she would enter the game...If you wish to get a extensive essay, order it on our website: OrderCustomPaper.com

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